Philosophy

The definition of beauty has changed over time. While some kept up with the trends, others made up their own mind. They did not perform or conform. Instead, they found their own individuality and grace. 

In this spirt of independence, we’ve collected timeless ingredients that unlock inner radiance. We use them now for the same reason people have used them for centuries: To nourish our nature.

We believe there are infinite kinds of beauty and we honor every one. We won't tell you how to look or who to be or how to think because we believe in your beauty, your nature. 

Go forward toward yourself.